Social media is always being overrun with fresh new trends. However, one has taken over lives and has stuck with people and the For You Page. This is the Clean Girl Aesthetic.

A style that is fresh and minimalist. It has captured the attention of Gen Z and captivated everyone through its prioritization of self-care, sleek and simple clothes, and a healthy lifestyle. If you’re a regular TikTok user, you have undoubtedly seen this trend floating around TikTok, as more and more influencers and regular users are using this trend to romanticize their lives. However, what does it really mean to be a clean girl?

Minimalism is key to the clean girl look. The objective is to look put together and wealthy, without looking like you have had to work for it.

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Key Features Of This Look

Glazed Skin: A fresh, glowing, clear complexion that looks naturally highlighted, like a glazed doughnut. Hailey Bieber is every clean girl’s inspiration for a dewy, fresh-faced look.

Fluffy Brows: Natural, full brows that frame the face without looking overly styled and match your facial structure perfectly. Keeping it natural and real helps solidify the ‘I woke up like this’ look.

Neutral Clothing: Classic, stable pieces for your wardrobe are a must for achieving this aesthetic. Think crisp white shorts, light-blue mom jeans, and blindingly bright, white trainers.

Plump Pink Lips: Subtle, natural-looking lips that appear effortlessly plump and hydrated with a hint of rosy color. A clean girl never leaves the house without her lip gloss.

Sleek Gold Jewelry: Delicate hoop earrings, glitzy, yet minimal necklaces, or stackable rings complete the clean girl look as of its simple, yet luxurious look.

Timeless Designer Bags: A neutral, everyday, high-quality designer handbag is often part of the aesthetic, adding a touch of sophistication to a laid-back, plain look.

Slick-Back Bun: The slick-back hairstyle is an everyday essential for clean girls. Tutorials flood my For You Page helping others achieve their sleek, clean look.

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In addition to the particular style must-haves, the clean girl aesthetic is a lifestyle. It’s all about maintaining an image of health, wellness, and routine.

Morning Routines: The day starts bright and early with a ginger shot for that immune boost, followed by a Pilates class to keep the body toned and energized.

Skincare Ritual: A flawless complexion doesn’t just happen, it requires a consistent skincare routine with expensive, trending products that create a glassy, hydrated look.

A Daily Matcha: Matcha is a key part of her daily routine, providing a calm, aesthetically pleasing, energy boost. It’s part of the clean girl’s commitment to health and wellness and is also totally Instagramable.

Fragrance: Her signature scent is often something warm and comforting, most definitely vanilla-scented, adding an extra layer of cleanness and luxury to the lifestyle.

Her life is like a highlight reel of carefully curated perfection, with every aspect very specifically crafted to maintain a clean, fresh image. Whether she’s attending a Pilates class, sipping on a matcha latte, or scrolling through the park with her fully coordinated outfit, the clean girl aesthetic is about keeping up appearances in a way that seems completely effortless.

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How to Achieve the Clean Girl Aesthetic

Focus on Skincare: Healthy, dewy skin is non-negotiable. Invest in a high-quality, everyday skincare routine that you know works perfectly for your skin. With products like serums, facial oils, and moisturizers, you can achieve a dewy finish to get that ‘glazed doughnut’ look.

Invest in Wardrobe Staples: Think quality over quantity. Neutral basics are essential for an everyday wardrobe to help you achieve the minimalist aesthetic.

Perfect Your Hair and Brows: Keep your hair sleek and natural-looking. Regular trims, a good blowout, hair masks, and simple hairstyles keep your hair looking polished and put together. As for your brows, aim for a full, natural look with just a touch of brow gel to keep them in place.

Minimalist Accessories: Gold is a must for this. Choose subtle, elegant pieces that complement your look, without overpowering it.

Have a Meaningful, Healthy Lifestyle: Drink plenty of water from your Stanley Cup, eat clean foods, and make time for some daily Yoga or Pilates. Keeping fit and healthy is what entails the Clean Aesthetic.

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The Cons of ‘Looking Clean’

Like with any trend, comes its drawbacks:

High Maintenance: In order to achieve a glowing, luxurious look, you must have the time and money to invest in this new lifestyle. Skincare routines, Pilates classes, blowouts, and constant upkeep are costly, so you must be certain that this lifestyle is for you.

Lack of Creativity: A sleek, yet simple look can become repetitive with the basic clothing that doesn’t allow for much experimentation with bolder fashion choices and individualization.

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Who Will Inspire You to Live a Clean Lifestyle

Numerous celebrities and influencers have gained a fanbase and inspire many to adopt this aesthetic. With their glowing skin, understated style, and dedication to well-being, influencers like Katy Gibbs and Daisy Louisa showcase the aesthetic lives that they have romanticized.

The clean girl image is also regularly displayed by celebrities like Bella Hadid and Hailey Bieber, who share an insight into their daily routines and are an inspiration for many. For instance, Hailey Bieber is a prime example of this aesthetic due to her well-established company, Rhode, becoming an essential brand in a clean girls’ skincare routine.

Conclusion

The Clean Girl Aesthetic isn’t just another trending style, it’s a lifestyle chosen by many, making them become the best version of themselves. By embracing minimalism, focusing on wellness, and making effortless fashion choices, you can channel your inner clean girl and create an aesthetically polished look.