The world of celebrity drama is like a never-ending reality show we never signed up for but somehow can't stop watching. And when it comes to Selena Gomez, Hailey Bieber, and the whole cast of characters surrounding them, it's like a soap opera with too many plot twists. But if you’ve been living under a rock (or maybe you have better things to do, which we respect), let’s catch you up on some of the subtle shade being thrown in the Selena and Benny vs.

The Biebers saga—and just who’s throwing it. Spoiler alert: things are never as simple as they seem.

The drama between Selena Gomez, Hailey Bieber, and Justin Bieber has roots that go way back. It all started when Justin and Selena dated on and off from 2010 to 2018. Their relationship was filled with public ups and downs, and fans were very invested. When Justin eventually married Hailey in 2018, things got complicated.

The real drama seemed to heat up in 2022 when Selena and Hailey began to get more attention for their online interactions. Subtle comments, passive-aggressive social media posts, and a few eyebrow-raising moments had fans speculating about the tension between them.

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The Eyebrow Drama

Ah yes, the eyebrow drama—aka one of the prettiest yet most iconic pop culture moments of 2023. Let’s break it down.It went down in February 2023, and it began innocently enough. Selena Gomez had uploaded a TikTok making fun of herself for laminating her eyebrows a tad too hard by accident. Harmless, yes?Well, along came Kylie Jenner and Hailey Bieber—and the internet went wild. Later that day, Kylie Jenner uploaded a close-up of her own immaculately groomed brows on Instagram with the caption:

“This was an accident???”

Not long after, she shared a FaceTime screenshot between her and Hailey, both zoomed in on their brows.

Fans immediately saw it as a not-so-subtle jab at Selena, especially considering the timing. Kylie tried to shut it down quickly, commenting on TikTok:

“This is reaching. No shade toward Selena ever and I didn’t see her brow posts! You guys are making something out of nothing.”

Selena, ever the classy queen, responded with a chill,

“Agreed @kyliejenner. It’s all unnecessary. I’m a fan of Kylie!”

But let’s be real—whether intentional or not, the internet took that brow moment and ran with it. It reignited the Selena vs. Hailey feud flames, and Kylie got dragged into it whether she liked it or not. It also led to Selena gaining millions of followers, while Kylie and Hailey saw noticeable dips.

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Justin Bieber's Bizarre Instagram Story

In late 2023, Selena publicly confirmed that she was dating music producer Benny Blanco, and a year later, they revealed that they were engaged. Following their engagement, Selena and Benny have remained at the centre of public attention — not just because of how obsessed everyone is with their adorable chemistry, but also amid the hype around their new joint album, I Said I Love You First.Meanwhile, Justin — who is seemingly referenced by Selena on the new album — has found himself attracting attention lately over his flurry of cryptic Instagram posts. And recently, Justin reshared a meme that poked fun at the way women post on social media “when they get engaged.”

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The meme, which was reposted to Justin’s Instagram account this week, features a scene from The Lord of the Rings where Gollum closely inspects a ring, holding it up to his eyes in total awe and it is a clear shade to Selena, who recently shared a bunch of photos of her engagement ring when Benny proposed.

Hailey’s Accidental “Like” or Intentional Shade?

Just when we thought things had cooled down between Hailey Bieber and Selena Gomez, TikTok came through with another round of chaotic energy. In early 2025, fans noticed Hailey allegedly liked a TikTok that was throwing serious shade at Selena and her fiancé, Benny Blanco, mocking their recent lovey-dovey magazine shoot. It didn’t take long before the internet lit up with speculation—was this a digital eye-roll, or just an innocent scroll-and-tap mishap? mishap?

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The screenshots of the alleged “like” started circulating—though many were quick to question their legitimacy. Hailey didn’t publicly address the like, but the timing and tone of the video had fans convinced there’s still tension bubbling under the surface. No direct clapbacks, no public statements—just pure, delicious ambiguity. And in Hollywood, silence is its kind of drama.

Hot Dog Shade?

Benny Blanco stirred up drama with what looked like a subtle jab at Hailey Bieber. He posted an Instagram Story showing a hot dog placed diagonally across his phone case—eerily similar to the design of Hailey’s Rhode phone case, which holds a lip gloss in the same spot. Fans instantly clocked the resemblance and called it a shady move.

TikTok sleuths were all over it, comparing the two cases and fueling rumours that Benny was mocking Hailey. With his girlfriend Selena Gomez and Hailey’s rocky history, the timing felt too perfect to be random. Some praised the petty genius, while others slammed it as immature.

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Still, not everyone’s buying the shade theory. Some fans say it’s just a hot dog and nothing more. But whether it was a playful joke or a deliberate diss, Benny’s snack post managed to serve up a fresh round of celebrity drama—and we’re all eating it up.

The “Who Did It First” Battle

Oh, you thought we were done? Well, no. Hailey Bieber has been caught in the act of channelling Selena Gomez for years, and fans are having a field day pointing out the moments when it all went down. From cooking in the kitchen to tattoos, it’s like Hailey’s been taking notes on Selena’s playbook.

For starters, both launched cooking shows, complete with the same casual, homey vibes—just with different cuisines and, of course, different chefs. Oh, and that matching “g” tattoo behind their left ear? Hailey has also been spotted in outfits that are almost identical to Selena’s, from street styles to red-carpet glam. Yeah, fans can’t help but create more rumours and dramas, fueling the tension between these two.

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No matter how many years pass, the drama between Selena Gomez, Justin Bieber, and Hailey Bieber seems to have a life of its own. Whether it's through Instagram posts, subtle jabs, or old headlines, the saga continues to captivate. The fans keep watching, the gossip keeps flowing, and one thing's for sure: this love triangle (and Benny’s hot dog) is far from over. So, stay tuned—the next chapter is always just around the corner.